Episode 144

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Published on:

22nd Dec 2025

144. Cubicle to CEO Podcast Interview: Why Most Podcasters Quit and How Podcasting Can Actually Support Your Business

Earlier this year, I was a guest on the Cubicle to CEO podcast with Ellen Yin for a conversation all about podcasting, consistency, visibility, and using your podcast intentionally as a business owner. We talked about why so many podcasters quit early, what actually happens when you stay consistent, and how to think about your podcast as a long-term business asset instead of a short-term content experiment.

I wanted to share this full conversation here because it represents one of the many visibility conversations I stepped into this year and gives you a behind-the-scenes look at how I approach podcasting strategy when I’m speaking on someone else’s platform. If you’re a busy mom entrepreneur who wants a podcast that supports your business in a sustainable way, this episode is for you!


Questions answered in this episode:

  • Who do you think is the right business owner to host their own podcast where it actually makes sense and helps their business grow versus focusing on podcast guesting instead?
  • Why do you think so many podcasters burn out and quit so early?
  • What are the biggest mistakes you see new podcasters make in their first few episodes?
  • Do you recommend launching a podcast with a trailer or multiple episodes?
  • How many episodes do you recommend podcasters launch with?
  • What are your thoughts on podcast SEO and being discovered through search?
  • How should podcasters think about keywords for Apple Podcasts and search?


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About the Podcast

Podcasting Strategy for Moms Who Podcast
Grow a podcast that attracts your dream clients and supports your online business.
Welcome to Moms Who Podcast, the go-to show for female entrepreneurs who want to launch or grow a podcast that attracts clients, builds authority, and fuels their business without chasing ads, download numbers, or sponsorships.

Hosted by podcast manager and podcast strategist Pamela Krista, this show gives you the strategy, structure, and systems to turn your dream listener into a buyer one episode at a time.

Each week, you’ll learn how to position your podcast as the heart of your business and your marketing strategy by helping you turn conversations into clients with confidence.

https://pamelakrista.com
https://skool.com/podcasters/
https://pamelakrista.com/podcast-launch/
https://pamelakrista.com/podcast-management/

About your host

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Pamela Krista